KQED Mission Statements

 

KQED's Mission Statement

 

KQED provides the people of Northern California with consistently high-quality, noncommercial media that inform, educate and entertain.

Through the Creation and acquisition of programs, the leveraging of our multiple media assets, and strategic partnerships, KQED delivers television, radio and Internet content that makes people think, feel and explore new ideas.

Our programming and services reflect the value we place on human dignity, lifelong learning, the power of ideas and the importance of community service and civic participation.

 

KQED Community Advisory Panel's

Mission Statement
The Board of Directors of KQED, Inc. ("KQED") has determined that it is in the best interests of KQED to establish a Community Advisory Panel (CAP) broadly representative of the communities served by KQED. The purpose of the CAP shall be to ascertain and advise the Board of Directors of KQED's effectiveness in meeting the specialized educational and cultural needs of the communities it serves. The CAP shall also participate in community relations activities in conjunction with the Board of Directors. Said ascertainment, advice and community relations may be accomplished by reviewing programming goals and services provided by KQED and by organizing and participating in various activities such as forums, speaker bureaus, committee assignments, and other activities.

KQED Independent Initiative
 

In 1999 KQED launched its Independent Initiative. The Initiative is the concrete expression of KQED's commitment to help bring Independent work to public television, and to collaborate with the local independent film and video community. The Initiative is a response to the demand of the public for new film, to the needs of local producers of independent films and to KQED's commitment to provide exciting, compelling programming.

To help guide and participate in this effort, KQED created the Independent Advisory Panel, made up of local filmmakers and media arts organizations. The Panel has had a tremendous impact on KQED's efforts to support independent film, and continues to work with KQED to pursue and foster further collaboration.